Portfolio

Selected Work

I work across brand identity and marketing, product development, creative production and styling, digital concepts, and social content. Whether it's building a brand from scratch, developing a consumer product, directing and styling a shoot, or shaping a company's visual voice, I take ideas from concept through finished execution.

Brand & Marketing

Brand & Marketing

Brand identity, websites, print, and marketing materials for small business clients — from full brand builds to ongoing marketing support.

JA Timber & Land Clearing

JA Timber & Land Clearing

Full brand identity + website for a land-management company. Logo, signage, business cards, print materials, and a complete website build.

The Window Boys

The Window Boys

Marketing and ongoing print materials for a residential and commercial window cleaning company, including vendor coordination.

Toscana Salon

Toscana Salon

Full brand and marketing buildout for a salon and wellness spa — brand foundation, website, and a recruitment and social strategy to fill chair rentals. In progress.

Apps & Web

Apps & Web

Original app and web concepts I built independently — from idea and brand identity through UX design and build.

Pitchd

Pitchd

A speaking trainer app for iOS — built solo from concept to App Store. Brand identity, UX design, product strategy, and full build using AI-native tools.

MyCo

MyCo

A community social platform prototype designed to connect people around shared interests and real-world circles. Led concept, branding, UX design.

Clarity Map

Clarity Map

A personal development app prototype — concept, branding, UX architecture, assessment framework, and AI system design.

Creative Production

Visual Campaigns & Creative Production

Commercial shoots and visual campaigns for e-commerce, fashion, and lifestyle brands — from shoot logistics and crew coordination through creative direction and final delivery.

Gabes

Gabes

Large-scale e-commerce campaign production for a major retailer — ongoing seasonal shoots across multiple campaigns. Shoot logistics, location scouting, prop and sample coordination, sample management, and creative direction.

Safran Everyday

Safran Everyday

Campaign and social content production for a women-owned home goods brand. Shoot logistics, product styling, and on-set direction across multiple shoots.

PCNA

PCNA

High-volume e-commerce product photography for a promotional products brand — recurring shoots across a large product catalog. Product styling, shoot logistics, and product tracking and organization.

Helvak Apparel

Helvak Apparel

Fashion shoot for an independent clothing designer — creative direction, talent coordination, and on-set styling for a designer's collection.

Nulastin

Nulastin

Video production for a premium beauty brand — shoot logistics, crew coordination, and on-set direction from setup through wrap.

FAGGOD Apparel

FAGGOD Apparel

Campaign shoot for a bold streetwear brand — creative direction, talent coordination, studio and space sourcing, and hands-on photo production.

Product Development

Product Development

Consumer products developed from concept through manufacturer sourcing, sampling, custom packaging, and brand identity.

Magic Rescue Stick

Magic Rescue Stick

Consumer product development — manufacturer sourcing, sampling, custom packaging, and brand identity.

Elemental Accents

Elemental Accents

Home décor product development — concept, sourcing, custom packaging, brand identity, and product styling.

Social Content

Social Content

Social content across formats — UGC and talking head, event recaps, and brand-focused campaigns.

Brand Promos

Brand Promos

Polished brand promo videos for social campaigns.

UGC

UGC

User-generated content across formats — unboxings, reviews, talking heads, yap sessions, and authentic brand integrations.

Event / Travel / Vlogs

Event / Travel / Vlogs

Travel vlogs and event recaps — salons, cities, restaurants, and destinations explored.

Chelsea Alberti

Creative Production & Brand Marketing

© 2026 Chelsea Alberti. All rights reserved.chelseaalberti@gmail.com · 716-207-0518
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